"Keebler doesn't want you to know that numbers can be deceiving. On the front of a box of reduced-fat Club Crackers-in large, yellow letters-you'll find the claim, "33% Less Fat Than Original Club Crackers." The math is accurate; The original product contains 3 grams of fat per serving, while the reduced-fat version has 2 grams. So statistically, it's a 33 percent difference, But is it meaningful? And why doesen't Keebler tout that its reduced-fat cracker has 22 percent more carbs than the original? Maybe the company simply doesen't want you to know that when it removes 1 gram of fat, it replaces it with 3 grams of refined flour and sugar-hardly a healthy tradeoff." -Men's Health Training Guide 2009
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